Kickstarter [1], a crowdfunding website was founded in 2009. I didn’t become aware of the site until February 2012 when Double Fine Productions [2], a video game studio founded by well known designer Tim Schafer, decided to use the site to attempt to fund a new video game project, a project that would not get funding through traditional publisher routes [3]. They asked for $400,000 within 30 days to fund the production of a small point and click adventure game and the documentation of the project by 2 Player Productions [4].
It took just 9 hours for that funding goal to be reached and within 24 hours it has surpassed $1 million in donations. By the end of the Kickstarter campaign more than $3.3 million had been donated by over 87,000 backers. And in January of this year (2014) the first part of the game that was funded by this Kickstarter was released [5] with the second and final part coming later in the year. The success of this campaign lead to a surge of other similar projects as well as some not the same but even more successful, like the Pebble watch [6] which raised over $10 million and a film based on the Veronica Mars TV series which reached more than $5.7 million [7]. But I’m going to concentrate on the video game companies that tried to follow Double Fine’s success.
Not many could match or beat the amount that Double Fine had raised which was at least partly due to the nature of the project and who was leading it (Tim Schafer is a very well respected designer of adventure games having being involved with creating Monkey Island, Day of the Tentacle, Full Throttle and Grim Fandango). But other well known designers of older and well respected games were able to get funding for new projects based on these old licences. So since 2012 there have been many sequels funded, like Broken Sword 5 ($771,560) [8], Dreamfall Chapters ($1,538,425) [9] and Wasteland 2 ($2,933,252) [10]. There have been some remakes of classic games funded as well like Leisure Suit Larry ($655,182) [11] and Carmageddon ($625,143) [12]. But the biggest Kickstarter projects came from new game ideas from well known designers and studios.
Project Eternity [13] from Obsidian Entertainment raised over $3.9 million for an old school RPG in the style of the Baldur’s Gate series and others of that ilk. Keiji Inafune [14], heavily involved in the creation of the Mega Man series of games, got over $3.8 million on Kickstarter for a game that many see as a spiritual successor to Mega Man. And the project with the biggest amount funded just through Kickstarter is Torment: Tides of Numenera [15] from Brian Fargo of inXile Entertainment which received more than $4.1 million.
This year has seen the start of releasing the end results of these larger Kickstarter projects and the future of Kickstarter, and other sites like this, as a viable platform for funding video games relies on how these games are received by the public and by the people who backed the projects. Personally I believe that while Kickstarter won’t become the main way to get funding for a video game it is a great option for those projects deemed too niche by big video game publishers.
References:
[1] https://www.kickstarter.com/
[2] http://www.doublefine.com/
[3] https://www.kickstarter.com/projects/doublefine/double-fine-adventure
[4] http://www.2playerproductions.com/
[5] http://www.brokenagegame.com/
[6] https://www.kickstarter.com/projects/597507018/pebble-e-paper-watch-for-iphone-and-android
[7] https://www.kickstarter.com/projects/559914737/the-veronica-mars-movie-project
[8] https://www.kickstarter.com/projects/165500047/broken-sword-the-serpents-curse-adventure
[9] https://www.kickstarter.com/projects/redthread/dreamfall-chapters-the-longest-journey
[10] https://www.kickstarter.com/projects/inxile/wasteland-2
[11] https://www.kickstarter.com/projects/leisuresuitlarry/make-leisure-suit-larry-come-again
[12] https://www.kickstarter.com/projects/stainlessgames/carmageddon-reincarnation
[13] https://www.kickstarter.com/projects/obsidian/project-eternity
[14] https://www.kickstarter.com/projects/mightyno9/mighty-no-9
[15] https://www.kickstarter.com/projects/inxile/torment-tides-of-numenera